ESG Reporting Platform
Pipeline recovery
- 📈 300% increase in new sales
- 💸 £60k new deals in 8 weeks
- ⏱️ Average deal time down to 2 weeks
B2B SAAS SALES & MARKETING AGENCY
SaaS sales and marketing for B2B brands with thin teams and fat ambitions
Pipeline a little dry? Stop trying to milk a stone. Partner with a herd of proven SaaS sellers who treat your funnel like prize cattle. 🐄
🐄🐮🐂🐃Trusted by B2B SaaS brands across the pasture
Is your SaaS sales &
marketing under-resourced or non-existent?
🥛
Pipeline gone dry?
Sales funnel feels more like a leaky bucket than a flowing udder.
🐌
Campaigns moo-ving at a snails pace?
Roadmap full, team thin, launches slipping past every grazing season.
📉
Need more growth without more feed?
Hiring is slow. Your CFO is moo-dy. You need leverage, not headcount.
Pastures we know
Sectors we've grazed in
Deep GTM experience across four B2B SaaS verticals - the buyers, the buying cycles, the objections.
🩺
Healthtech
Clinical, wellness and mental-health SaaS.
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Fintech
Payments, banking infra and B2B financial platforms.
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Proptech
Workplace, real estate and hybrid-working software.
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Transport
Mobility, automotive and new energy ventures.
Our services
We join (or become) your sales & marketing team
End-to-end B2B SaaS sales and marketing services - from pipeline generation to closed revenue and new market expansion.
🎯
Lead Generation & Prospecting
Outbound email, LinkedIn outreach, cold calling, ABM and SDR-as-a-service - fresh grass for your funnel.
Learn more about Lead Generation & Prospecting →
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Full-Funnel Sales Management
Demos, pitching, closing and pipeline analytics. We round up the leads and herd them to signature.
Learn more about Full-Funnel Sales Management →
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Go-to-Market Strategy & Deployment
Brand & competitor review, ICP, channel mix, events and pricing - the whole GTM hay-bale, baled tight.
Learn more about Go-to-Market Strategy & Deployment →
⚙️
RevOps & GTM Engineering
Sales ops, sales stack tune-ups, CRM migrations and AI embedded across the workflow. Less manual, more milk.
Learn more about RevOps & GTM Engineering →
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Website Design & Management
High-converting websites and SEO that bring buyers to your barn door - not just window-shoppers.
Learn more about Website Design & Management →
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Design Studio
Graphics, websites, animations, sales decks and whitepapers. Brand assets that look prize-bull, not pasture-plain.
Learn more about Design Studio →
🧑🏫
Sales Coaching
Hands-on coaching for founders and in-house sellers. Outbound, discovery, demos and closing - taught from the field.
Learn more about Sales Coaching →
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AI Agent Building for Automating Workflows
Custom AI agents that plug into your prospecting tools, website, apps and CRM, create content, and learn from every result so they get sharper each week.
Learn more about AI Agent Building for Automating Workflows →
Proof, not pasture talk
What clients had to say
Legal Tech
Sales Audit and Coaching
- 📈 3x weekly demos booked
- 💷 £440k added to pipeline in 5 weeks
- 🎯 92% demo-to-trial rate
Wan Li and Eddie Keen
Co-founders, Sloc.io
Proptech AI
Full GTM from 0 to 1
- 🥛 37 inbound leads
- 🧪 12 trials, 4 conversions
- 🏆 1st accounts sold
Thomas Collins
Founder, QED Labs
Hybrid Working Solutions
Full GTM from 0 to 1
- ⚡️ 100% increase in MRR
- 🤝 First enterprise sales
- 🌱 Coached new hires
Arnaud Mardegan
Co-founder, Othership
New Mobility Ventures (Energy Company)
Product Management and GTM
- 🧭 GTM strategy for new business ventures
- 🎯 Integrated brand positioning for 4 companies
- 🏆 1st commercial deals sold
New Mobility Ventures (Automotive Company)
Product Management and GTM
- 🧭 GTM strategy for new business ventures
- 🎯 Integrated brand positioning across product lines
- 🏆 1st commercial deals sold
Bookkeeping SaaS Platform
Full GTM from 0 to 1
- 🧭 GTM strategy for new business ventures
- 🎯 Integrated brand positioning across product lines
- 🏆 Set up prospecting channels, campaigns and CRM
Mental Health and Gaming SDK
Full GTM from 0 to 1
- 🧭 GTM strategy for new business ventures
- 🎯 Integrated brand positioning across product lines
- 🏆 Set up prospecting channels, campaigns and CRM
Resilience Coaching
Sales Coaching
- 🧑🏫 1 sales coaching session
- 📈 Built her first sales funnel
- 🏆 2 new clients in 1 month
Anise Bullimore
Founder, Walk Coach Learn
Pasture pricing
Marketing, sales, or the whole hybrid herd.
Three ways of working, pick the method to rear your livestock. All start at three months minimum, because cows don't sprint.
MARKETING & DESIGN
From £650 / day
Work bespoke to each client's needs, from Go-to-Market strategy, events plans, content delivery, SEO/AEO, paid and brand. Scoped to your patch, priced by the day.
- ✓Bespoke scope per client
- ✓Fractional marketing lead
- ✓Demand gen + content + design
- ✓Paid media management
- ✓Day-rate flexibility
Most popular 🐄
Sales
Flexible
Pay per lead, commission on conversions, or a day rate. Pick the model that fits how you want to grow.
- ✓Pay per qualified lead
- ✓Commission on conversions
- ✓Day-rate option available
- ✓Outbound + pipeline support
- ✓Demos, pitching, closing
Sales Training
From £650 / day
Hands-on training to level up your in-house sales team. We cover outbound, discovery, demos and closing.
- ✓Tailored to your team
- ✓Outbound + prospecting
- ✓Discovery & demo coaching
- ✓Closing techniques
- ✓Day-rate engagement
Frequently asked questions 🐮
Why a cow?+
Because rockets are loud and explode. Cows are calm, productive, and produce milk on schedule, exactly what your pipeline should do.
Do you actually do sales & marketing or is this all puns?+
Mostly sales & marketing. The puns are free. We've run growth for 10+ B2B SaaS brands across PPC, SEO, content and CRO.
Are you a herd or a single herdsman?+
I am a single herdsman with a herd of experts raised over 10 years, many of which can be found in the Othership community I built.
What's the minimum commitment?+
Three months. Cows don't sprint and neither does B2B SaaS marketing, but you'll see signal inside the first 30 days.
Do you work outside SaaS?+
No. We only graze in B2B SaaS pastures. It's the only thing we do, which is why we're good at it.
About the herd
A small herd of B2B SaaS lifers, not a sprawling ad agency.
We've sold, marketed, and built revenue engines inside SaaS scale-ups and enterprise GTM teams for 10+ years. Now we embed with founders who need a senior team without the senior headcount.
No juniors learning on your dime. No bloated retainer for slide decks. Just operators who roll up their sleeves and milk the funnel.
15+
B2B SaaS brands
4.5yr
Avg. operator experience
£20M+
Pipeline generated
3mo
Min. commitment
🐄
Ready to milk your funnel?
Book a free 30-minute strategy call. We'll diagnose your pipeline and tell you exactly which lever to pull. No hoof-wash.
Book my free strategy call 🥛 →